Hybrid Virtual Session – Western Academy of Management Conference

Western Academy of Management Conference pilot tested its first hybrid virtual session today. At 8 AM (MST – 4 PM CET), Dr. Robert Randolph (University of Nevada, Las Vegas, USA), Dr. Lakshmi Balachandran Nair (Utrecht University, The Netherlands), and Dr. Kirk Silvernail (University of Nevada, Las Vegas, USA) conducted the hybrid virtual session “Innovation, convergence, stigma”.

The talks were on the topics:

What Constitutes Methodological Innovation in Qualitative B2B Marketing Management Research?  (Dr. Lakshmi Balachandran Nair)

Knowledge Networking and Coopetition: The Role of Shared Technology in Promoting Goal Convergence (Dr. Robert Randolph)

You Do What?! Perceived Ostracism and Social Stigma of Dirty Jobs in Family Firms (Dr. Kirk Silvernail)

The abstracts of all three presentations are available here: WAM Program 2018 (pages 15-16).

The audience members as well as the presenters were allowed to join in-person or virtually through Google Meet. Here is a picture from the virtual presenter.



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